05Goods

JUNE

Botanical, with bite.

Botanical sparkling drinks in cans: real botanicals, low sugar, high colour.

Identity 3

The identity is where JUNE settles its argument: mark, type and colour agreeing on one voice. Every page after this one inherits these decisions.

JUNE, identity, wordmark with flower mark on brushed steelJUNE, identity, brand sheet with four flower marks, colour dots and cansJUNE, identity, four flavour marks on a white sheet

The idea

JUNE is what happens when a botanical drink stops apologising. Real plants, real acidity, and cans that use colour the way gardens actually do: saturated, clashing, alive.

Photography 2

Photography does the persuading. One light logic and one distance, so a frame reads as JUNE before you even find the logo.

JUNE, photography, hand raising a can at a garden partyJUNE, photography, two cans clinking with sparklers

The system

Each flavour owns a colour pair and a cutout bloom. The system scales from a single can to a fridge full of shelf presence, and the campaign photography plants the product back among the botanicals it came from.

Website 4

The website was designed and built in the same house as the brand. Same typography, same pacing, and the one action that matters sits exactly where thumbs expect it.

JUNE, website, homepage with the headline Botanical, with biteJUNE, website, flavours page with four coloured panelsJUNE, website, botanicals page reading Real flowers, real fruitJUNE, website, find us page with city map and fridge photo

Print 5

Print carries the provenance. Cards and sheets built on the label grid, so the paper trail feels like the product itself.

JUNE, print, four flavour cards on blackJUNE, print, what's inside card beside a canJUNE, print, coloured coasters on a wooden tableJUNE, print, trade sheet with case pricesJUNE, print, pink poster reading Drink your flowers

Out in the world

Then it went to the shelf: packaging built to be picked up, print that explains without lecturing, and a website that sells the story with the jar.

Packaging 5

Packaging is the brand you take with you. Built to be picked up, opened and remembered on a shelf it does not control.

JUNE, packaging, rhubarb can with condensationJUNE, packaging, four cans in a row at duskJUNE, packaging, hand lifting a can from a four packJUNE, packaging, mixed twelve box with cansJUNE, packaging, cans in an ice bucket at a party

Social 6

Social is the daily voice. Templates with room to move, so the feed stays recognisable without ever repeating itself.

JUNE, social, can post reading Botanical, with biteJUNE, social, four flower post reading Drink your flowersJUNE, social, sparkler post reading Low sugar, high spiritsJUNE, social, orange post reading New: Yuzu with a can on iceJUNE, social, botanicals post with cucumber, lemon and elderflowerJUNE, social, story frame with a can held against the sky

Campaign 4

The campaign is the loud day: one idea pushed to poster scale, consistent from a phone screen to the side of a street.

JUNE, campaign, poster with four cans reading Botanical, with biteJUNE, campaign, bus stop poster reading Drink your flowersJUNE, campaign, lido banner reading Low sugar, high spiritsJUNE, campaign, poster with two cans clinking reading Botanical, with bite

More work

All the work